“no one cares about inequality. People care about injustice, unfairness, poverty, sexual predators, family values, gay marriage, terrorism, and many other problems of everyday life. People don’t care about Gini distributions.”
This is by Herbert Gintis, via Greg Mankiw.
I would add that even when one thinks/is convinced s/he cares about inequality (I know some people that claim that loudly…), that is not direct, it is not unconditional, it is always a cover for something else, e.g. something likely to be on Gintis’s list above…